Ivan Jakovljević - festival director & organizer

Born on 29.9.1984 in village Mutanj on the slopes of Mount Rudnik, the future gatekeeper of the local lead and zinc mine never gave up on his artistic passion nor abandoned his childhood dreams. Facing hardships of a life in a small mountain village and bringing up his family, he went on to fulfill his vision and express his passion for art and film: a replica of a famous sign on the mountains of Santa Monica suddenly was crowning the slope of a Serbian hill.

This is how the story of Holywood Serbia begun.

Known by locals and admirers all over the country as "Ivo Tsar", Ivan continues to create his imaginary world, turning the hill summit into a wonderful land of Oz, building up the gates of the Emerald City and filling up the forest with familiar characters of Dorothy, Scarecrow, Tin Man, Lion and many others. When he doesn't bring our childhood dreams to life, Ivan makes his own movies.

Andrija Jovanović - festival selector & organizer

Born 1982 in Belgrade. With background in painting and sculpting, studied German language and literature at the University of Belgrade. After three year experience as a professor, he went to follow his dreams and study film directing at the University of Fine Arts in Hamburg, graduating with MFA degree in 2018. Since 2016 he is working for several film festivals in Germany and Sweden, on film and TV sets and on his own projects.

After his first visit to the festival on the top of the hill Straževica, he was instantly fascinated by the energy and enthusiasm of its creators. When he became a member of the team in 2018, he was determined not to give less. In 2019 Holywood opened up to the world, demonstrating its qualities with rich program, good organization and warm and welcoming atmosphere. We plan to keep it that way.

Stanislav Staša Tomić  - festival organizer

Staša Tomić is one of the most sought after music video directors in the Balkans. His music videos continue to win awards, most notably the prestigious award for the best direction at the MTS Vision festival and awards for directing, camera and editing at the Split Spot Festival. Staša holds a degree in philosophy and creative writing and has studied documentary filmmaking at the Atelier Varan Paris. He has also played jazz professionally and worked as a writer in advertising, but for the past 15 years he has devoted himself to his only true love – the cinema. Since then Staša has directed short films, documentaries, music videos in Serbia, Poland, Germany, Sweden and India; he has worked as a screenwriter and a director on various TV stations and has produced and directed commercials for some of the biggest brands in the region.

Aron Sekelj - technical advisor

Born 1988 in Belgrade. From 2008 to 2012 studied film directing at Faculty of Dramatic Arts in Belgrade, with one collaborative feature-length and numerous short fiction, documentary and experimental films completed over the course of these four years. In 2012 he moved to Hamburg, Germany, in order to pursue a MFA degree  in Film at the University of Fine Arts, graduating in 2016 in the class of Robert Bramkamp with the experimental documentary project "Landscapes of War, Landscapes of Peace". From 2019 a jury member of Beldocs IDFF and member of the executive board of DOC SERBIA.

Currently living and working in Belgrade.